Vision
To manifest the compassion and mercy of Islam by creating a world defined by social justice, where the vulnerable are empowered and every individual’s Allah-given rights are upheld.
Mission
Our mission is to serve as a transparent and trustworthy bridge between donors and those in need. Guided by Islamic principles, we deliver impactful humanitarian aid and sustainable development projects rooted in sincerity, excellence, and a profound commitment to our shared humanity.
Core Values
Our organizational culture is anchored in the following six pillars, derived from the teachings of Islam and the attributes of Allah (SWT):
- Adl (Social Justice): We strive for equity in all our programs, ensuring that resources reach those who need them most without prejudice.
- Haqq (Truth & Right): We uphold the fundamental rights of our beneficiaries and maintain absolute honesty in our reporting and communications.
- Ikhlas (Sincerity): Our actions are driven solely by the intention to please Allah and serve humanity, free from ulterior motives.
- Rahmaan & Raheem (Grace & Mercy): We approach every challenge with the spirit of the Most Gracious and Most Merciful, treating every beneficiary with the utmost dignity.
- Ra-oof (Compassion): We operate with deep empathy, ensuring our aid is delivered with kindness and a gentle heart.

Adl means the Utterly Just, and it refers to Allah’s attribute of being fair and equitable to all His creation. He does not oppress or wrong anyone, and He gives everyone what they deserve according to His wisdom and knowledge. He is the ultimate judge and arbiter of all affairs, and He commands justice and forbids injustice among His servants.

Haqq means the Absolute Truth, and it refers to Allah’s attribute of being the ultimate reality and the source of all truth. He is the one who reveals the truth, establishes the truth, and judges by the truth. He is also the one who deserves to be worshipped and obeyed in truth.

Rahmaan is one of the names of Allah (SWT) that means “The Most Gracious”. It is derived from the Arabic word rahmah, which means mercy. Rahmaan is the name that Allah (SWT) uses to introduce Himself in the first verse of the Quran: “In the name of Allah, the Most Gracious, the Most Merciful”. Rahmaan indicates that Allah (SWT) is the source of all mercy and grace, and that He bestows His mercy and grace upon all of His creation, regardless of their faith or deeds. Rahmaan is also one of the names that are exclusive to Allah (SWT) and cannot be used by anyone.

Raheem is one of the names of Allah (SWT) that means “The Bestower of Mercy”. It is derived from the same root as Rahmaan, which means mercy, but it has a different implication. Raheem indicates that Allah (SWT) is the one who bestows His mercy and grace upon His servants, especially the believers. He is the one who rewards them for their good deeds, forgives them for their sins, and guides them to the right path. Raheem is also one of the names that are shared by Allah (SWT) and His prophets, such as Ibrahim (AS) and Muhammad (SAW).


